I have been using ConvertKit for years now. Even though I use it every day I still get overwhelmed with all the jargon! So, I started writing the terms and definitions down. Learn ConvertKit Glossary of Terms and jumpstart your email marketing! ConvertKit Glossary of Terms Email Service Provider (ESP) - A company that offers services that enable marketers to send email marketing … [Read more...] about ConvertKit Glossary of Terms
Marketing Strategy
List Building Tactics for Your Blog
The main idea behind building your list with your blog is to make it as easy as possible for your reader to subscribe. You also want to make subscribing to your newsletter accessible to your reader without being intrusive (read: avoid pop ups) This post includes 9 list building tactics for your blog. #1 - Upside Down Homepage This is a homepage that reveals your opt in and an easy … [Read more...] about List Building Tactics for Your Blog
Pinterest Tips for Blogging Businesses
Critical Pinterest for Blogging Businesses - Tips and Tactics My biggest piece of advice and one of the biggest mistakes I see by small business owners is not thinking from the viewpoint of your customer or your reader, not your brand or yourself. Curate a Pinterest profile that reflects that thoughtfulness. Think about what your reader loves, what she struggles with, and what she … [Read more...] about Pinterest Tips for Blogging Businesses
How to Set Up a Membership Site 101
Membership sites are a fantastic way to set up a recurring, almost passive revenue stream for your blogging business. Once you lay the foundation, the process is turnkey and can launch your business to the next level. If you're a blogger with ample content to offer an existing audience, you're a candidate for a membership site. So, where do you begin with building your membership site? How … [Read more...] about How to Set Up a Membership Site 101
How to Manage Your Instagram Strategy
I have been upping my Instagram game these past few months so I thought I would share a bit of what I've discovered over that time period. Just like all the other social media platforms, it is key to have a strategy when it comes to posting to Instagram. Much of what I have learned over the past few months I garnered from Alex Tooby's Infamous to Influential Instagram course. I highly recommend … [Read more...] about How to Manage Your Instagram Strategy
The Best Approach to Train Your Facebook Virtual Assistant
Today I spent a lot of time training a new assistant on Facebook for Business. Facebook seems to change practically every week. I am thoughtful about my approach but base my Facebook existence as one base in relationship building through sincere and genuine engagement of the community. The goal is loyalty. How to Train a Facebook Virtual Assistant So, I thought I would outline a few of my … [Read more...] about The Best Approach to Train Your Facebook Virtual Assistant