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Marnie Craycroft

Business Strategy for Bloggers

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ConvertKit Glossary of Terms

I have been using ConvertKit for years now. Even though I use it every day I still get overwhelmed with all the jargon! So, I started writing the terms and definitions down. Learn ConvertKit Glossary of Terms and jumpstart your email marketing! ConvertKit Glossary of Terms Email Service Provider (ESP) - A company that offers services that enable marketers to send email marketing … [Read more...] about ConvertKit Glossary of Terms

List Building Tactics for Your Blog

The main idea behind building your list with your blog is to make it as easy as possible for your reader to subscribe. You also want to make subscribing to your newsletter accessible to your reader without being intrusive (read: avoid pop ups) This post includes 9 list building tactics for your blog. #1 - Upside Down Homepage This is a homepage that reveals your opt in and an easy … [Read more...] about List Building Tactics for Your Blog

How to Customize a ConvertKit Form

Interested in how to customize a ConvertKit form? You might like this post. Here are a few ideas for your ConvertKit customizing pleasure. How to Customize a Convertkit Form Simple Convertkit Form Customization Log into your ConvertKit account and click on "Forms" in the top toolbar. Choose any form or create a new one. Here is what the default form looks like in ConvertKit. Not bad but … [Read more...] about How to Customize a ConvertKit Form

How to Comply with GDPR as a Blogger Without Losing Your Mind

Confession time. I heard of GDPR many months ago and, at the time, felt I was in a good position to protect myself and my business. I use the double opt-in feature and engage and re-engage my subscribers on an on-going basis. Still I wasn't sure that was enough to comply. I want to make sure I do it right the first time. So, I read and re-read documentation and decided to start with my EU … [Read more...] about How to Comply with GDPR as a Blogger Without Losing Your Mind

How to Customize Your ConvertKit Forms

It is easy to create a form in ConvertKit. Go to the top toolbar, click on "Forms",  then choose "Create Form" from the right-hand side of your screen. Creating & Customizing Your ConvertKit Forms Then choose "Form" The next screen allows you to choose the type of form you would like to display in your posts. Honestly, it doesn't matter too much. Choose the one that works for … [Read more...] about How to Customize Your ConvertKit Forms

How to Optimize Your Double Opt-In Process

Over the years, I have gone back and forth with having my new subscribers double opt-in to my email newsletter.  As I dug into ConvertKit forms and the double opt-in process, I realized the importance and the opportunity within a double opt-in process. Yes, my journey resulted in accepting the fact that double opt in is the way to go. There is no question the double opt-in process requires a … [Read more...] about How to Optimize Your Double Opt-In Process

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Meet Marnie

Welcome! I am Marnie. I am so glad you're here! Whether you're starting a blog, wanting to create an online course, looking to hone your social media strategy, or guidance on how to build your online business, I got your back. Read More about Marnie…

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