Critical Pinterest for Blogging Businesses - Tips and Tactics My biggest piece of advice and one of the biggest mistakes I see by small business owners is not thinking from the viewpoint of your customer or your reader, not your brand or yourself. Curate a Pinterest profile that reflects that thoughtfulness. Think about what your reader loves, what she struggles with, and what she … [Read more...] about Pinterest Tips for Blogging Businesses
Social Media Strategy
How to Set Up a Membership Site 101
Membership sites are a fantastic way to set up a recurring, almost passive revenue stream for your blogging business. Once you lay the foundation, the process is turnkey and can launch your business to the next level. If you're a blogger with ample content to offer an existing audience, you're a candidate for a membership site. So, where do you begin with building your membership site? How … [Read more...] about How to Set Up a Membership Site 101
How to Manage Your Instagram Strategy
I have been upping my Instagram game these past few months so I thought I would share a bit of what I've discovered over that time period. Just like all the other social media platforms, it is key to have a strategy when it comes to posting to Instagram. Much of what I have learned over the past few months I garnered from Alex Tooby's Infamous to Influential Instagram course. I highly recommend … [Read more...] about How to Manage Your Instagram Strategy
The Best Approach to Train Your Facebook Virtual Assistant
Today I spent a lot of time training a new assistant on Facebook for Business. Facebook seems to change practically every week. I am thoughtful about my approach but base my Facebook existence as one base in relationship building through sincere and genuine engagement of the community. The goal is loyalty. How to Train a Facebook Virtual Assistant So, I thought I would outline a few of my … [Read more...] about The Best Approach to Train Your Facebook Virtual Assistant
3 Things I Am Doing to Increase Google Ranking
Google Search Console is a powerful tool for bloggers. I have been researching and trying various approaches to increasing traffic and ranking of my content on Google. Through trial & error, I have experienced a noticeable increase in my traffic. So, I thought I'd share a few of these tactics with you. Let me get something straight: I am not chasing pageviews. I think about how to craft … [Read more...] about 3 Things I Am Doing to Increase Google Ranking
What are your email marketing goals? What does that even mean?
Defining Your Email Marketing Goals It really doesn't get much sexier than defining email marketing goals but I promise to make it as fun as possible. So, you have an email subscriber list, congratulations. Now, what are you going to do with it? You must ask yourself, what is the point of my email marketing strategy? Here are a few ideas for your email marketing goals: To add … [Read more...] about What are your email marketing goals? What does that even mean?