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Marnie Craycroft

Business Strategy for Bloggers

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Email Marketing

How to Unsubscribe a Subscriber Based on Specific Interests in ConvertKit

The idea is to allow the subscriber to opt out of emails from a specific sequence or a specific segment of your list/interest. Instead of losing that subscriber altogether, you can just slice that subscriber from a particular segment. Unsubscribe Subscribers Based on Interests For example, in this Convert Kit example,  I'm an affiliate of Convert Kit. This is a promotional email trying to … [Read more...] about How to Unsubscribe a Subscriber Based on Specific Interests in ConvertKit

The Importance of Showing Up in Your Email Strategy

I want to share a bit about the importance of showing up with your email strategy. There are a few main reasons why showing up is important. Why You Need to Respond to Your Email Strategy #1 - Engaging with your audience sends really positive signals to your internet service providers. You're gonna land in the primary inbox, so there's the deliverability factor. #2 - The second reason is … [Read more...] about The Importance of Showing Up in Your Email Strategy

How I Make $1000s of Dollars from My Newsletter Every Month

Recently I had a conversation with a successful and seasoned blogger about email newsletters. She explained that she rarely sends an email to her readers but should really figure out a way to be more consistent about it. As I laid out my email marketing strategy and how I monetize my newsletter, she stopped me. "Wait, you make money from your newsletter?" My jaw dropped... Email … [Read more...] about How I Make $1000s of Dollars from My Newsletter Every Month

Are You Missing this Critical Opportunity to Connect With Your Reader

Don't miss an opportunity to connect with your subscriber (or in this case, your unsubscriber)...You've heard the quote "If You Love Someone, Set Them Free. If They Come Back They’re Yours" ...The quote "If You Love Someone, Set Them Free. If They Come Back They’re Yours" might just sum it up best. There are many reasons why someone chooses to leave your list - timing on their journey, … [Read more...] about Are You Missing this Critical Opportunity to Connect With Your Reader

The Best Email Subject Lines for Your Blogging Campaigns

Recently I wrote a post about my top email subject lines for August. The post was a popular one. So I decided to round up a list of amazing resources to help you learn and source amazing subject lines for your email newsletters. Related Read: How to Clean Your Email Subscriber List Before I reveal this ultimate list of email subject lines, I want to remind you of a few things. #1 - … [Read more...] about The Best Email Subject Lines for Your Blogging Campaigns

4 Strategic Ways to Monetize Your Email Subscriber List

It's Not Size that Matters.  Have you heard that phrase before? Maybe not within the context of email marketing but the truth rings loud in clear. Before I launch into 4 ways to monetize your email subscriber list, I need to get on my soapbox. Is it even possible to monetize my small email list? Do you want the short answer? Yes. Do you want to hear more? You can monetize your … [Read more...] about 4 Strategic Ways to Monetize Your Email Subscriber List

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Meet Marnie

Welcome! I am Marnie. I am so glad you're here! Whether you're starting a blog, wanting to create an online course, looking to hone your social media strategy, or guidance on how to build your online business, I got your back. Read More about Marnie…

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