I am not going to lie to you. If you want a successful product launch, you need to put in the time and effort into creating a rock star launch strategy. Here is how I built my product launch strategy Patience I started my blog in 2010 for no other reason than an outlet for me as a new mom and to genuinely share my ideas & experiences with other new parents. I know not many of you … [Read more...] about Here is How To Have a Powerful Product Launch
This morning I listened to Dana Malstaff's latest Boss Mom podcast on a new way to think about funnels. She discussed flipping the lid on the way we think about funnels, opt-ins, and list building. Her mini-training got my mind buzzing and resonated big time with me from a business planning perspective. The main point she made was that we need to think about the end product before we give a … [Read more...] about Are You Creating a Product Strategy that Grows with Your Audience?